PUMA Forever Faster




Runners will be in for a treat this October as PUMA launches their Forever Faster brand campaign. This campaign puts ‘training’ in the spotlight by emphasising on positivity. Positivity brings out the fighting spirit in one and sees it as a process instead of an end result.

This is not just another fancy campaign. PUMA have proven themselves via diligently documenting unique training stories. These stories consist of their elite ambassadors such as World’s Fastest Man Usain Bolt, multi-platinum recording artist Rihanna, and more.

These documentaries captured their fighting spirits to push on and strive for nothing but excellence. To further enhance this, PUMA introduces their latest ICNITE XT. This is a training shoe architected to absorb high impact and amplify movement and energy.

Besides the apparels, PUMA ensures that your training is aided by technology as well. Athletics can find the PUMA PACT available on PUMA TRAC running app and puma.com/training that assist to guide them and push their limits to the furthest like the PUMA’s elite ambassador. Taking on a ‘no matter what‘ spirit.

To celebrate this new campaign launch, PUMA presents its first 24 Hours Trainathon. This training would be regional. Countries participating in this would include Singapore, Kuala Lumpur, Beijing, Jakarta, Tokyo and Hong Kong. It challenges participants endurance level to exhibit their maximum strength and potential for this 24 hours no matter what!


PUMA NIGHT RUN 2015 will be commencing on October 17. This season, a new route is in place to challenge our avid runners. This 10km run will take place along the picturesque Marina Barrage. To make this race more competitive there will ne up to SGD 10,000 worth of prizes to be won for the first 3 male and females finishers. Those who are in this run for the name of fun, not to fear, all participants will still stand a chance to win prizes from the lucky draw section. Registration for this run is now open SIGN UP HERE. So hurry as it closes on 27th September.

(image credit Puma Forever Faster campaign)


About Author

I live in Singapore and I am an advocate of living a healthy lifestyle through exercise; eating right; keeping a positive and youthful outlook of life; and, to live vicariously while you can. When I am not working, I am catching up on the latest news and entertainment gossip. I firmly believes that empowerment is possible for anyone, as long as they believe in themselves and the people around them.

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